{"id":6480,"date":"2026-03-23T09:39:50","date_gmt":"2026-03-23T08:39:50","guid":{"rendered":"https:\/\/www.rolling-funds.com\/?p=6480"},"modified":"2026-03-23T09:39:52","modified_gmt":"2026-03-23T08:39:52","slug":"podcast-bnpl-b2b-the-lever-that-increases-your-sales-by-15-and-builds-customer-loyalty","status":"publish","type":"post","link":"https:\/\/www.rolling-funds.com\/en\/articles\/podcast-bnpl-b2b-le-levier-qui-augmente-vos-ventes-de-15-et-fidelise-vos-clients\/","title":{"rendered":"[Podcast] BNPL B2B: Le levier qui augmente vos ventes de 15% et fid\u00e9lise vos clients"},"content":{"rendered":"<p class=\"wp-block-paragraph translation-block\"><strong>Nicolas Pinto<\/strong>, <em><strong>Head of Marketing &amp; Partnerships at RollingFunds<\/strong><\/em>, <em>says :<\/em> <em>\u00ab\u00a0For distributors and sellers, these new deferred payment solutions can increase conversion rates, sometimes by 15 to 40%, increase average order value by 10 to 40%, strengthen customer loyalty by up to 30%, but also reduce default risk by half, and provide immediate payment, ensuring a more stable cash flow. For buyers, the benefits are equally clear\u2026\u00a0\u00bb<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/open.spotify.com\/episode\/06EW3uCWiUckOH4lQ7wehP?go=1&amp;sp_cid=15065ee64a41444f275fad215f05ce66&amp;utm_source=embed_player_p&amp;utm_medium=desktop&amp;nd=1&amp;dlsi=71d34dfb47af488a\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.rolling-funds.com\/wp-content\/uploads\/2026\/02\/sbs.png\" alt=\"sbs\" class=\"wp-image-6482\" width=\"900\" height=\"416\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The episode dives into how B2B Buy Now Pay Later is transforming business financing by digitizing onboarding, making credit scoring more dynamic, and enabling fast, flexible payment terms. Nicolas Pinto from&nbsp;<a href=\"https:\/\/www.rolling-funds.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rolling Funds<\/a>explains how B2B BNPL helps SMEs manage cash flow pressures, boosts sales for distributors, and reduces risk by integrating KYB, real\u2011time scoring, and instant financing directly into purchasing journeys. With AI and richer data, the model is becoming more precise and inclusive, turning financing from a hurdle into a genuine growth lever for both buyers and sellers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on your personal aspirations, the following questions from the podcast may be of particular interest to you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the fundamental differences between B2B and B2C BNPL?<\/li>\n\n\n\n<li>Why is B2B BNPL becoming a major issue today?<\/li>\n\n\n\n<li>What specific business needs does this address?<\/li>\n\n\n\n<li>Do you have any figures to illustrate the impact of B2B BNPL in terms of conversion, loyalty and average basket?&nbsp;<\/li>\n\n\n\n<li>Onboarding (KYC\/KYB): Why is customer identification more complex in B2B? What solutions exist to streamline this stage without compromising security?&nbsp;&nbsp;<\/li>\n\n\n\n<li>Scoring: how do you assess a company's risk and creditworthiness? How are credit scoring practices evolving for BNPL?&nbsp;<\/li>\n\n\n\n<li>Granting financing: How is the final decision made?<\/li>\n\n\n\n<li>How does RollingFunds address these 3 areas in concrete terms? Do you have any concrete examples or customer use cases?&nbsp;<\/li>\n\n\n\n<li>Future: Where is B2B BNPL heading?<\/li>\n\n\n\n<li>What are the key trends to watch?&nbsp;<\/li>\n\n\n\n<li>I'm a company and I'd like to find out more. What is Rolling Funds' advice?<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>L\u2019\u00e9pisode explore la fa\u00e7on dont le \u201cBuy Now Pay Later\u201d (BNPL) B2B transforme le financement des entreprises en digitalisant l\u2019onboarding, en rendant&#8230;<\/p>","protected":false},"author":8,"featured_media":6484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[16],"tags":[19,18],"class_list":["post-6480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-b2b","tag-bnpl"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/posts\/6480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/comments?post=6480"}],"version-history":[{"count":2,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/posts\/6480\/revisions"}],"predecessor-version":[{"id":6486,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/posts\/6480\/revisions\/6486"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/media\/6484"}],"wp:attachment":[{"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/media?parent=6480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/categories?post=6480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rolling-funds.com\/en\/wp-json\/wp\/v2\/tags?post=6480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}